As Slack prepared to take the world stage ahead of its direct offering and eventual acquisition by Salesforce, they needed a partner that could deliver the extraordinary. In collaboration with TRADEMARK, they set out to create an inspiring and inclusive 2 day event that celebrated the diverse industries, teams, and individuals who rely on Slack everyday to get work done.

Slack Frontiers brought together attendees over two days for an immersive experience centered on product education, customer stories, and community. Keynote speakers like Serena Williams and Dr. Mae Jemison captivated audiences with personal stories of purpose and exploration. Thoughtfully designed environments, anchored by a custom birch stage, encouraged connection alongside hands-on activations and breakout sessions that sparked ideas long after the event concluded.