Big News: TRADEMARK Rocks Event Marketer’s Prestigious “IT List” Again!

Recognized as One of the Top 100 Event Agencies of the Year.

Wow! We’ve once again secured a spot on Event Marketer’s “It List,” a who’s who of the industry’s top 100 experiential marketing agencies. Membership on the 2024 “It List” is an honor and a testament to our unique approach and the high standards set by our clients. We’re happy to share the recognition with our friends and clients, Webflow and Appian, whose recent user conferences gave us an opportunity to showcase our creative prowess, production expertise, and dedication to strong, productive client/agency partnerships.

“It’s so gratifying to partner with companies like Webflow and Appian that want to creatively break boundaries and find new and exciting ways to engage attendees, showcase products, and deliver important information to their communities. We are extremely proud of this recognition and happy to have achieved it with them.”

Elle Chan, co-founder and CEO of TRADEMARK

Every year, Event Marketer’s “It List” spotlights the best experiential marketing agencies after a rigorous evaluation by accomplished marketers and editorial judges. This year, TRADEMARK was recognized for its experiential event excellence, company growth, and client service, among other factors. This year’s winners were chosen from 1207 entries from 62 countries. Here’s a peek at the events that earned TRADEMARK a spot on the coveted list.


AppianWorld, a  3-day conference in beautiful San Diego, was a unique and unforgettable experience. It united 1,400 business process automation pros with a partner expo with 25 exhibitors, two days of general sessions, and 48 breakouts in seven rooms. The epic conference included five parties, three silent discos, a puppy tumble, and a stunning event at the famous Rady Shell with food, projection mapping, and fireworks. A Livebuild Challenge attracted developers who competed for a $10K prize with their development. Appian held three pre-event international qualifying rounds to select 6 live participants for the 1-hour hackathon at the show. This produced the best possible live hackathon with the most accomplished developers, created a significant pre-event buzz, and enabled post-event marketing to Appian’s most important audience. See the AppianWorld case study.

Watch the AppianWorld sizzle reel


Webflow wanted to grow its worldwide presence and bring the company closer to users in their home cities. Instead of consolidating its user conference into a single city, Webflow partnered with TRADEMARK to take the live show on the road. The Webflow conference was delivered in four strategic international locations and to a global audience digitally. With all the speed, style, and substance that Webflow is known for, the roadshow had a significant positive impact on Webflow users by showcasing new capabilities of the platform in compelling ways. The conference culminated in a unique Live Build Challenge, pitting developers around the globe in a head-to-head competition to create the most stylish website in record time using Webflow. The TRADEMARK team used state-of-the-art technologies to simulcast the competition, bringing its energy and excitement to Webflow users worldwide. The conference empowered Webflow users, built brand loyalty, and drove conversions within the developer community, which Webflow could parlay into broader customer adoption and sales. See the Webflow case study.

Watch the Webflow road show video

Finally, Elle commented, “Thank you to our amazing TRADEMARK family and beloved clients. We’re so proud that together we are fiercely passionate about bringing creativity and excellence to every detail of our projects. You’re rock stars in our industry and we cant wait to see what you come up with next!”


TRADEMARK, Inc. is a full-service, global event production company that has worked with important brands across technology, biotech, pharmaceutical, education, philanthropy, and financial services companies to imagine, define, produce, and execute award-winning corporate events since 1998. Based in San Francisco, CA, and New York, NY, TRADEMARK combines technology, visual arts, event acumen, and creativity to produce immersive experiences that influence, educate, and inspire attendees in person, virtually, and hybrid environments. Borne of the film and entertainment industry, TRADEMARK productions connect with and engage audiences with content and execution that strengthens brands, customer relationships, and revenue. To learn more, visit, or follow us on LinkedIn, X, or Instagram.