AppDirect

Project

DIGITAL HERO EXPERIENCE

  • User & Virtual Conferences
  • Brand Activations
  • Tradeshows & Roadshows

Over the past few years, we’ve worked with AppDirect on many occasions and have become their go-to event partner. We’ve hosted international conferences, coordinated bi-coastal roadshows, launched a digital awards show and orchestrated a global leader’s press conference at the eleventh hour. How do we keep our partnership fresh? See for yourself.

Client:
AppDirect
Event:
DIGITAL HERO EXPERIENCE
Location:
VARIOUS
Venue:
VARIOUS

Platforms, parties and prime ministers

The mark

Continue to grow a thriving partnership with AppDirect by helping them transform the impact of their business into tangible and memorable memories for their unique audience.

2019 Engage User Conference

With customers and employees distributed throughout the Americas, Europe and Asia, AppDirect chose centrally located Montreal as its host city for Engage 2019, its annual user conference.

Highlights include

400 Attendees from 5 Continents

30 Countries and 80 Cities around the world

1 Fun Run and hike up Mount Royal

Welcome reception on the deck of the newly renovated Fairmont QE Hotel

Montreal-inspired menu with a poutine bar, smoked and cured meats, and locally brewed beers

20 Mainstage speakers including telecom, manufacturing and financial giants demonstrated real world results from AppDirect products

Closing party at L’Auberge Saint-Gabriel featured AppDirect’s favorite team activity–karaoke.

11

ESPRESSO-MAKING ROBOT

Courtesy of partner ABB, to keep guests caffeinated

LOGISTICS
1

PRIME MINISTER

Justin Trudeau Press Event

When working with a global leader like Canadian Prime Minister Justin Trudeau, there is no room for error. Just two weeks before his Silicon Valley tour, Prime Minister Trudeau chose AppDirect’s headquarters for his official press conference and AppDirect tasked us with orchestrating this high-stakes operation.

Highlights include

Worked in lockstep with the Prime Minister’s Advance team

Organized logistics for the security detail and the Canadian press junket.

Leveraged our vendor partnerships with Betty Zlatchin Catering, EAV, and Bone + Gold to meet tight deadline

LOGISTICS

100’S

OF HAPPY CANADIANS?

PLANNING

1000 HOURS

TO PLAN, ORGANIZE AND EXECUTE

2018 Engage and DES Conference & Roadshow

How do you make the invisible, visible? We partnered with AppDirect in 2018 to bring the benefits of their digital commerce platform to life in a real and exciting way.

Highlights include

1 custom-created “Powered by AppDirect” zone showcasing real world applications of the platform

1 gorgeous, custom animation across a 36’ LED screen brought the brand to life onstage

Co-Founders Nicolas Desmarais and Daniel Saks showed off the power of digital with the humanoid robot RoboThespian

10 AppDirect partners’ success celebrated

CONTENT

30

Hundreds of C-level executives gained first-hand experience through digital interface of the Jaguar iPace